Since year 1996, Efva is back where she once started – with silver, gold, diamonds and gemstones. The love for words and music is clear and each collection has its own message. The design is characterized by modern elegance with an edgy twist, or as Efva describes it herself; “Beauty with a thought”. Its humor mixed with seriousness and love; “I still want to touch people, the same way I did when I wrote lyrics”, she explains. “I want to boost people with my design and let the jewelry be conversation pieces.